All posts by orange613

Windsor Care Centers Announce Major Re-Branding Initiative

Los Angeles, CA – January 7, 2021 - Windsor Care Centers unveiled a new logo, corporate colors, tagline and message as part of an extensive rebranding initiative.

Windsor has been a leader in the California skilled nursing care and long-term rehabilitation market for over 30 years. It launched the initiative to realign their logo, brand and message with their clinical expertise, state-of-the-art therapy programs and medical technologies which have significantly advanced and evolved in recent years.

“We are extremely proud of what Windsor has accomplished over the past three decades in the local communities we serve,” says Julie Anderson-Black, Vice President of Business Development and Managed Care Relations. “As new therapies, technologies and tele-health services developed within Windsor, it was time for our logo and message to reflect the clinical excellence we strive to provide.”

Incorporating bolder blues and a modern sans-serif font, Windsor replaced a brown color-scheme and dated fonts which were appropriate in the organization’s earlier days. The new logo represents an aspiration for excellence and a positive, forward-moving commitment to its patients’ and residents’ health, safety and well-being. Their new tagline, “Clinical Excellence, Delivered with Compassion,” also embodies these ideals.

Windsor is also updating its logo, website, building signage, print marketing materials and social media footprint.

Windsor Care Centers Educate and Promote COVID-19 Vaccine to Staff

Los Angeles, CA – December 30, 2020 - Windsor Care Centers (“Windsor”), providers of skilled nursing and rehabilitation services throughout California and Arizona, announced their active promotion and participation in delivering the COVID-19 vaccine to its staff.

“We are committed to educating our staff to the benefits of vaccinating and to providing access to the vaccine for all of our employees,” says Windsor COO Stacey Alexander. “By minimizing the risk of transmission, Windsor will protect its residents, families and employees from contracting the COVID-19 virus. I am extremely proud of the dedication of our staff and commitment as we continue to battle the virus.”

A dedicated COVID-19 task force, including Regional Clinical Directors and the Directors of Nursing at each location, provides written materials and verbal education to their staff. To further the reach of its message, Windsor recently released a professionally produced video promoting the benefits of vaccinations. The video can be viewed on Windsor’s Vimeo channel at

In the words of Dr. Jameel Hourani, Windsor’s Chief Medical Director, the message could not be simpler: “Vaccinating will save lives – the lives of our patients, the lives of their families and the lives of our staff. Get vaccinated. It’s the right thing to do.”

Windsor Care Centers Participate in National Compliance and Ethics Week

Windsor Care Centers participate in National Corporate Compliance and Ethics Week, focusing on the importance of acting lawfully and ethically

Los Angeles, CA - November 18, 2020 - Windsor care centers (“Windsor”) across California and Arizona announced their participation in this year’s Corporate Compliance and Ethics Week.  The Society of Corporate Compliance and Ethics & Health Care Compliance Association (SCCE & HCCA) organized the annual event, which was scheduled this year from November 9 through November 13, 2020. This is the fourth year that Windsor participated.

Corporate Compliance and Ethics Week is an extension of Windsor’s ongoing compliance and ethics program, which is overseen by Marissa Kirby, Compliance Director at S&F Management Company, LLC, a healthcare consulting company.

As a part of its efforts, Windsor celebrated Corporate Compliance and Ethics Week a bit differently this year to ensure that protocols to prevent the transmission of COVID-19 remain in place.  The Compliance Committee decided on a Jungle Theme.  Each Compliance Liaison received a safari hat identifying them as the Compliance Liaison.  A Compliance Safari Map was given to each employee to identify areas that support and/or violate the company’s Compliance Program.  Items, such as prepackaged animal crackers, were given to employees when they submitted their completed Compliance Safari Map.

 “Windsor is pleased to participate in Compliance and Ethics Week as it builds awareness, reinforces rules and regulations, and promotes an overall culture of compliance,” says Josh Sable, Esq., General Counsel for Windsor Care Centers.

Company-wide compliance and ethics education, held upon hire, and at a minimum annually, provides the opportunity to roll-out new and updated compliance and ethics program policies and reinforces an employee’s compliance and ethics obligations. Participation in Corporate Compliance and Ethics Week gives an additional opportunity to shine a spotlight on the importance of compliance and ethics and boost compliance culture.

Windsor Care Centers Participate in Indeed’s ‘Virtual Hiring Tour’

September 16, 2020 – Los Angeles, CA – Windsor Care Centers (“Windsor”), a family of 39 skilled nursing and rehabilitation centers located throughout California and Arizona, announced today it will participate in Indeed’s free Virtual Hiring Tour program in an effort to fill various job openings throughout their chain.  

Indeed, the world’s number one job site, recently announced the launch of a Virtual Hiring Tour across the United States, with an overall goal of getting 20,000 people hired. The Virtual Hiring Tour consists of a series of virtual Indeed Hiring Events which use Indeed’s proprietary video interviewing technology to remove technical hurdles and speed up the interviewing timeline.

“With unemployment at record high levels, our mission of helping people get jobs has never felt more important,” says Chris Hyams, CEO of Indeed. “This Virtual Hiring Tour is designed to help people from all backgrounds - essential workers to licensed professionals - quickly find roles, in a way that is safe and effective. We are excited to partner with so many of our clients to get people across the country into these available jobs as soon as possible.”

Amongst Windsor’s 39 buildings, there are numerous job openings in a wide range of positions. These include: Registered Nurses (RNs), Licensed Vocational Nurses (LVNs), Certified Nursing Assistants (CNAs), Dietary, Office and Management Staff. Windsor is hosting a Virtual Hiring event September 15th – September 18th across all its regions: Northern California, the Bay Area, Central Valley, LA County, San Diego County, Inland Empire, and Arizona.

“Windsor is looking to hire healthcare professionals who share our values of providing amazing care and who will treat our residents with kindness, care and respect,” says Darrell Gillcrese, Director of Talent Acquisition at Windsor. “Over the next few days, we are excited to connect with CNAs, LVNs, and RNs throughout the CA and AZ markets, and to build our awesome Windsor team!”

Job seekers can search for open positions at and can visit the Indeed Career Guide for free resources to prepare for virtual interviews.

Eight Windsor Care Centers Awarded AHCA/NCAL 2020 Bronze National Quality Award

September 14, 2020 – Los Angeles, CA –Eight Windsor skilled nursing, assisted living and rehabilitation centers throughout California announced that they have received the 2020 Bronze - Achievement in Quality Award by the American Health Care Association and National Center for Assisted Living (AHCA/NCAL).

Implemented in 1996, the National Quality Award Program was created to recognize long-term care and post-acute providers across the nation that have demonstrated a commitment to providing and improving the quality of care for their residents.

The eight Windsor facilities that received the award are:

  1. Windsor Court Assisted Living
  2. Windsor El Camino Care Center
  3. Windsor Care Center of Fullerton
  4. Windsor Hampton Care Center
  5. Windsor Gardens Convalescent Hospital of Los Angeles
  6. Windsor Care Center of Petaluma
  7. Windsor Rosewood Care Center
  8. Windsor Gardens Healthcare of the Valley

“I am extremely proud of all the staff members at our Bronze Award-winning care centers,” says Abdoulaye ‘Laye’ Niang, Windsor’s Director of Operations, Southern Region. “Windsor’s mission is to treat each resident as they would their own family, with love, care and respect - and it shows! It is my honor to be associated with these amazing people. Each Windsor care center’s Bronze award is well-deserved.”

The award program has three levels: Bronze, Silver, and Gold. Providers begin the quality improvement process at the Bronze level, where they develop an organizational profile with fundamental performance elements such as vision and mission statements and key strengths and challenges. Bronze applicants must also demonstrate their ability to implement a performance improvement system.

As recipients of this year’s Bronze award, each facility can now advance to meet the criteria required for the Silver - Achievement in Quality Award.

Windsor Gardens Care Center of Hayward Awarded AHCA/NCAL 2020 Silver National Quality Award

September 2, 2020 – Hayward, CA  - Windsor Gardens Care Center of Hayward, a skilled nursing and rehabilitation center located in Hayward, California, announced today they have earned the 2019 Silver - Achievement in Quality Award by the American Health Care Association and National Center for Assisted Living (AHCA/NCAL).

The Silver Quality Award is the second highest distinction possible through the AHCA/NCAL National Quality Award Program.  The program was created to recognize long-term care and post-acute providers across the nation that have demonstrated a commitment to providing and improving the quality of care for their residents.

Based on the core values and criteria of the Baldrige Performance Excellence Program, the AHCA/NCAL National Quality Award Program challenges member providers to achieve performance excellence through three progressive levels—Bronze, Silver, and Gold. The Silver level, which is awarded to only the top .5% performers, represents members that develop and demonstrate effective approaches that help improve performance and health care outcomes.

“These unprecedented times brought out the best of us, especially our frontline workers who bravely stepped into their workplace to care for those in need,” says Julie Mammad, the administrator at Windsor Gardens of Hayward. “It is a great honor to be recognized with the AHCA/NCAL 2020 Silver National Quality Award. Our staff earned this recognition through their commitment to improving the quality of life of each person in their care.”

As recipients of this year’s award, Windsor Gardens Care Center of Hayward can now advance in developing approaches that meet the criteria required for the Gold – Excellence in Quality Award.

Windsor Gardens Care Center of Fullerton Identified as Top Performer by the American College of Health Care Administrators (ACHCA)

Windsor Gardens Care Center of Fullerton announced today that its’ administrator, Brian Rougeux, has been awarded the Eli Pick Facility Leadership Award by the American College of Health Care Administrators (ACHCA).

The Eli Pick Facility Leadership Award was established in 2008 by one of ACHCA’s leaders, the late Eli Pick, to recognize the administrators of top-performing skilled nursing facilities (SNFs).  Based on the premise that facility excellence reflects leadership excellence, this award recognizes the administrator of record who provided such leadership for the full 2019 calendar year.

Eligibility for this award is based on three years of SNF survey data, including the Health, Fire Safety, and Complaint Surveys, as well as top quartile performance on designated Quality Measures. The criteria also include at least an 80% or greater facility occupancy and a three-year avoidance of a Special Focus Facility status. Fewer than 7% of facilities nationwide qualify for the award.

“After 30 years in the long-term care industry, I am humbled to receive the Eli Pick Facility Leadership Award,” says Rougeux. “However, while I am honored to be recognized by the ACHCA for my leadership, it takes a hard-working dedicated team to provide the level of care for which Windsor Fullerton has been recognized. I would like to thank our amazing staff for all they contribute that made receiving this award possible.”

Windsor Fullerton and Brian Rougeux are scheduled to receive the award at the ACHCA’s Annual Convocation and Exposition in New Orleans, Louisiana scheduled for August 30-September 2, 2020.

Ridgecrest Healthcare Names Charles Seal-Villafranca as Executive Director

Ridgecrest Healthcare announced that Charles Seal-Villafranca, DHA(c), MSHA, CDP, ALFM-BC, has been appointed its’ new Executive Directory and Administrator. Villafranca assumes all the roles, responsibilities and relationships of Katie Molaro, the outgoing administrator.

Villafranca began his career in healthcare in 1994 and has held various positions in senior living management at the managerial and director levels and is licensed as a Dementia Care Practitioner. He left his previous position as the Executive Director of Encanto Palms Assisted Living, a deficiency-free community in Phoenix, Arizona, to assume the position at Ridgecrest Healthcare.

Villafranca was recently re-elected as the President of the Arizona State Board of Examiners of Nursing Care Institution Administrators and Assisted Living Facility Managers (NCIA). As President of NCIA, Villafranca acts as the chief judge to grant or deny administrator licenses and rules on legal complaints against nursing home administrators and assisted living managers.  He also works with the Arizona State government to develop and define state statutes, rules and regulations for nursing homes and assisted living facilities.  

“It is an honor to assume the role of Administrator of Ridgecrest Healthcare,” says Villafranca. “Over my years at Encanto Palms Assisted Living, I had many opportunities to interact with the amazing staff here and I look forward to enhance and improve the care we provide our residents.”

Villafranca received a Master’s Degree in Healthcare Administration from the University of St. Francis and is currently a Doctoral Candidate at Capella University for Healthcare Administration. He enjoys working with seniors and is a strong advocate for their needs. He is a devoted husband and proud father of two sons. His professional affiliations include the American College of Healthcare Executives, American College of Healthcare Administrators, and the Arizona Geriatrics Society. 

Windsor Care Centers Host “Drive-Through” Parades Honoring Staff

Windsor care centers across California and parts of Arizona, announced they conducted “Drive-Through Parades” to recognize and honor their dedicated staff.

The staff at individual Windsor care centers always strive to go above the call of duty. In particular, during the COVID-19 crisis, these frontline healthcare professionals have extended themselves far beyond expectations, sacrificing their time and family to care for loved-ones staying at their care center.

In typical times, the facilities would recognize these employees with onsite parties, barbecues, or entertainment, inviting family and friends to attend. However, due to the restrictions of COVID-19, alternative celebrations took place. Families, friends and community neighbors were invited to decorate their cars and make posters, honoring Windsor staff. Dozens of cars, often accompanied by local businesses, the police, and the fire department, drove past the various facilities, without getting of their cars, honking and waving as a show of appreciation for the staff.

“During this time of pandemic, these celebratory events were a welcome opportunity for the various communities to come together and recognize the outstanding work of these front-line heroes,” says Kriste Merin, Area Director of Business Development for Northern California. “They were a unique way for the communities to show their love and support for the facility staff from the safety of their vehicles.”

Windsor Healthcare Names Stacey Alexander as Chief Operating Officer

May 13, 2020 - Los Angeles, CA –Windsor Healthcare Management, Inc. (“Windsor Healthcare”), a Los Angeles-based skilled nursing facility and assisted living management company, named Stacey Alexander as Chief Operating Officer (“COO”) of its’ organization. Ms. Alexander will assume the roles, responsibilities and relationships previously fulfilled for the past five years by Tim Lehner, the outgoing COO.

Stacey’s professional life has been dedicated to skilled nursing care, beginning with her first nursing home administrator position in 1995.  After 11 years as an administrator with such organizations as Life Care Centers of America, Kindred Healthcare and Mariner Healthcare, Stacey was promoted to Regional Director of Operations with SunBridge Healthcare in California and Colorado.  She has dedicated the last eight and a half years to Preferred Care where her leadership role expanded to oversee approximately 10 facilities in three states to 61 facilities in nine states.  Over the course of her career, Stacey has held numerous roles in reimbursement and managed care.

“I am excited to announce a new chapter in my career as the Chief Operating Officer for Windsor Healthcare, providing management oversight to the Windsor portfolio of facilities in California and Arizona,” says Alexander. “During these unprecedented times, I will have the opportunity to guide our team of ‘Heroes’ to continue our clinical excellence and financial stewardship. The team I will have the pleasure of leading embodies compassion, showcases courage and an overwhelming sense of pride that puts our facilities at the forefront in our communities with families and key partners.” When Stacey is away from work, she enjoys her time outdoors – hiking, relaxing at the beach, reading a good book, shopping and spending time with her family and friends.